Fastweb and Vodafone: a strategic partnership to generate value in our assets.

For Promos, partnerships are not just promotional tools, but strategic levers for positioning, loyalty, and shared growth.

Useful for creating concrete and measurable value, they also aim to generate qualified visibility, increased traffic, and new engagement opportunities, in a long-term win-win model.

With the addition of five outlets from the Promos portfolio to the Fastweb and Vodafone Customer Clubs, we have launched a collaboration that integrates loyalty (with an additional discount), customer experience, and qualified traffic, reaching a potential community of over 15 million users.